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Ulanguzi Creative Strategies

Green Front Furniture Teams with Ulanguzi to Receive Strategic Web Site Facelift

Web site utilized to increase customer base and store visits

RALEIGH, N.C. (June 17, 2008) Green Front Furniture, the best kept secret in the home furnishings industry, recently launched a new Website designed by Ulanguzi Creative Strategies. The furniture wholesaler and retailer has its main store location in Farmville, V.A. with two satellite stores in Manassas, V.A. and Raleigh, N.C.

"A distinctive Website is crucial to any business operating in the modern marketplace, " said Dylan Bost, managing partner at Ulanguzi Creative Strategies. "We have an incredible team that was able to tailor Green Front's Web site to match their needs in an inventive and valuable way."

Green Front Furniture has fifteen warehouses with over 700,000 square feet of space that house high quality furniture from around the world as well as the largest selection of Indian, Persian and Oriental rugs in the country. They pull from a country-wide client base, many of whom visit one of the three locations after finding the company via internet. Clients keep returning to Green Front Furniture to purchase their highly recognized and regarded brands at prices significantly below retail.

Green Front's Website did not match the quality and level of service that the company delivers in-store. Ulanguzi delivered a site that makes the visitor feel as if they are in the midst of the enormous selection of quality furniture. Green Front's fresh web presence will increase customer base and drive even more customers into the Farmville store.

"We can't say enough about Ulanguzi and the Website they've delivered to us," said Richard Cralle, Jr. of Green Front Furniture. "Our focus since the 1960's has been quality customer service and a superior product. Now, our Web site reflects our in-store philosophy."

About Green Front Furniture
Voted Retailer of the Year several times, Green Front Furniture Co. Inc., has a "clearance outlet" approach to merchandising. Owner Richard Cralle, Jr. started the company in the mid-1960s in Farmville, V.A. and has since brought high quality goods and out-of-town visitors to the area, creating a sense of partnership with the town of Farmville. To find out more, call 434.392.5943 or visit Green Front on the Web at www.greenfront.com.

About Ulanguzi Creative Strategies
Swahili for "spirit of revolutionary success," Ulanguzi is the approach that is applied to solving an organization's marketing, communications, advertising and design challenges. Ulanguzi Creative Strategies employs clear-thinking, strategic planning and on-target creative solutions to propel companies confidently through the battle zones that face businesses every day. To contact Ulanguzi, call 919.899.3835 or visit www.ulanguzi.com.

press contact

Dylan Bost
Ulanguzi


+1 919 899-3755

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